Amazon Prime Day took place 21-22 June 2021, an opportunity for brands to potentially win big with Prime Day deals and eager customers ready to buy. Leading up to the event, we took a deep dive at these global major...
For many brands, success in e-commerce means success on Amazon, which depends on consistently winning the Amazon Buy Box, where over 85% of all sales convert. In the e-commerce arena, Amazon receives the lion’s share of...
Five-category, price and promotions study shows the number, and depth of typical Amazon discounts stand up to Prime Day promotions. Despite the promise of massive Prime Day discounts, a month’s analysis carried out by...
eStoreMedia’s analysis shows Huawei brand benefiting from barrage of spying allegations in US. Reaffirming the adage that there is no such thing as bad publicity Huawei founder and CEO Ren Zhengfei recently thanked the US...