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Welcome to Ignite by eStore

Whether you're tracking our latest platform developments, diving into new feature releases, or exploring the strategic thinking that drives our industry, Ignite brings together everything that matters for your e-commerce success. 
Shazia Amin - Head of Insights Shazia Amin
6 min

AI Optimisation: The Key to Winning Black Friday 2025

While monitoring product images and stock availability remains essential for Black Friday, these traditional practices are now just the starting point. In 2025, the true differentiator lies in leveraging advances in AI and...

Filip Zok - Filip Zok Filip Zok
2 min

Introducing AI Business Answers

Every week, I speak with brands who tell me the same thing: "We have more data than ever before, but we're spending too much time extracting the insights that matter." The average eCommerce manager spends 3-4 hours per week...

David Shallcross - David Shallcross David Shallcross
3 min

ASDA Xpert: A New Era of Retail Collaboration

David Shallcross on Transforming Supplier-Retailer Partnerships We spoke with David Shallcross, Collaboration Manager at ASDA House, about his role in helping brands and ASDA work together through ASDA Xpert. 🎥 Highlights...

Monika Niechajewicz - Monika Niechajewicz Monika Niechajewicz
1 min

Automations and Customisable Dashboards

Automations and Customisable Dashboards Foundation Series | 15 minutes Master platform customisation and automation features. Learn to create personalised reports, configure alerts, and streamline workflows for more...

Monika Niechajewicz - Monika Niechajewicz Monika Niechajewicz
1 min

Content Monitoring for Maximised Conversion

Competitive Category Insights Foundation Series | 15 minutes Learn to leverage content monitoring for higher conversion rates and consistent brand experience. Covers content gap identification, competitive benchmarking, and...

Monika Niechajewicz - Monika Niechajewicz Monika Niechajewicz
1 min

Competitive Category Insights

Competitive Category Insights Foundation Series | 15 minutes Master competitive intelligence through the eStore Landscape module. Learn to analyse market positioning, monitor competitor strategies, and benchmark performance...

Monika Niechajewicz - Monika Niechajewicz Monika Niechajewicz
1 min

Advanced Distribution Monitoring

Advanced Distribution Monitoring Foundation Series | 15 minutes Master product availability monitoring and learn to act quickly on distribution gaps. Covers Buy Box analytics, automated alerts, and portfolio management...

Francis Nicholas - Francis Nicholas Francis Nicholas
6 min

Why Leading European Electronics Brands Dominate Online Visibility

As an electronics brand, you're watching your products compete for visibility across MediaMarkt's 50,000+ SKU catalogue, Fnac's marketplace, and dozens of other European retailers. Your launches in Germany need different...

Monika Niechajewicz - Monika Niechajewicz Monika Niechajewicz
1 min

eStore Platform Introduction

Foundation Series | 15 minutes Transform overwhelming e-commerce data into clear, actionable insights. Master your OneNumber Dashboard and learn to identify priorities with one click. You'll Learn: OneNumber Dashboard...