With more than 10 years of experience in managing complex eCommerce datasets and analytics, eStoreRetail is a unique catalyst that will accelerate Online growth for Retailers and their suppliers.
Brands have been providing pro-active insights to their Retailer partners for many years, as the data is readily available. However, true eCategory Management has been lagging behind.
By providing brands with the right data sets, better collaboration is enabled, supporting the shared objective of driving category growth.
Are the right products visible to the shopper, rather than the ones that just had a better SEO strategy?
Whilst spend in eCommerce Retail Media continues to grow, we still see examples of poor activation. Products with not enough reviews, out of stocks, not having the right content. Ultimately this impacts conversion rates. Brands tell us that they are under increased pressure to prove ROI from Retail Media and to justify the spend.
By improving the overall effectiveness of Retail Media, we find that Brands can then look to increase spend with the Retailers with the highest effectiveness. They start to invest across a wider range of products and search terms
At eStoreBrands, we believe PDP governance processes can be streamlined for the Retailer, making it easier for brands to make changes that are beneficial for the category.
We become the catalyst between Brands and Retailers to improve this process. Helping the Brands understand what needs to happen to improve conversion rates, then sharing this with the Retailer in the right format for a quick and easy approval process.
With eStoreContent, Retailers can get improved content syndication they can control.
The largest global brands place their trust in us, and we collaborate with them as an integral part of their team to help them grow.
We’ve been working with eStoreBrands for two years, successfully onboarding 21 markets. Their high level of support and actionable steps have boosted our online performance. They’re more than a provider, they’re a business partner, allowing us to focus on strategic actions.
Perfect Screen Specialist @ De'Longhi Group
eStoreCheck tool is extremely helpful in understanding the positions of our brands and showing areas on which we should focus. It is an invaluable source of information, helpful in analyzing the effectiveness of our activities.
Channel Development Manager @ Danone Poland
eStoreCheck actionable insights enabled Whirlpool to drive significant improvement in Digital Shelf performance across EMEA markets.
Commercial Excellence Market Manager @ Whirlpool EMEA
The eStore platform has been a real ‘game changer’ in how we track our online capabilities. The dashboard, which is easy to navigate and visually friendly, is used by all of our account managers in daily work.
eCommerce Channel Controller @ Bayer UK