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About the author

Sandy Skrovan

Content Marketing Manager

Sandy Skrovan - Content Marketing Manager

Recent posts by Sandy Skrovan

Sandy Skrovan - Content Marketing Manager Sandy Skrovan
7 min

5 ways to use DSA to improve your Retail Media performance

In conversations with brands, we often hear that the rich data being purchased from Digital Shelf providers doesn’t always make its way to the right partners, e.g., your Retail Media agencies, to act on. The result could be...

Sandy Skrovan - Content Marketing Manager Sandy Skrovan
5 min

Amazon Prime Big Deal Days: Observations & Insights

Amazon is once again playing its part to kick off the holiday shopping season by hosting yet another Prime Day - this October edition called Prime Big Deal Days - pulling sales up from the traditional Black Friday /...

Sandy Skrovan - Content Marketing Manager Sandy Skrovan
3 min

Top 3 Groceryshop themes and what it means for brands

Groceryshop 2023 is in the books, and the hype did not disappoint. It was an exhilarating and well-spent three days. Dan St. Pierre, VP of Sales, and Dan Foy, Global Director of Customer Success at eStoreBrands, share their...

Sandy Skrovan - Content Marketing Manager Sandy Skrovan
3 min

Insights for breakfast, Action by lunch: 5 reasons you need ‘Early Warnings’ data

Imagine booting up your laptop in the morning. Daily insights waiting for you, right there on your dashboard. Everything green? You’re good to go. Enjoy that second cup of coffee. Seeing red? Time to start digging into the...

Sandy Skrovan - Content Marketing Manager Sandy Skrovan
3 min

How brands can drive deep distribution using granular store-based data

You had me at three little words: Out of stock. Yes, most brands are familiar with the “tracking out-of-stocks” use case. Having location-based data to know what your stock levels look like by retailer and, more...

Sandy Skrovan - Content Marketing Manager Sandy Skrovan
1 min

Prime Day 2023 winners: A data recap

Amazon Prime Day 2023 was the biggest one yet in the retailer’s history. There were plenty of deals, and they were steeper in 2023 than in recent years. Bargain hunters showed up. We tracked Prime Day activities and studied...

Sandy Skrovan - Content Marketing Manager Sandy Skrovan
6 min

Finding growth opportunities using location-based analytics: Q&A with brand expert Francis Nicholas

“Brand DNA” runs deep at eStoreMedia. Our founders and senior management are ex-Brand people who share the language and firsthand knowledge of the challenges our clients face. We also take pride in our deeply rooted...

Sandy Skrovan - Content Marketing Manager Sandy Skrovan
6 min

Prime Day 2023: Top 5 takeaways from Day 1

Day 1 of Amazon’s promotional extravaganza is in the books. And per Amazon’s annual mantra, it is “offering more Prime Day deals than ever before.” From what we observed on Day 1, the retail behemoth came packed with not...

Sandy Skrovan - Content Marketing Manager Sandy Skrovan
4 min

3 ways brands can unlock value from same-day location-based analytics

Daily location-based analytics is not an eCommerce tool; It’s a total business tool. The whole idea of having such a tool is in using and sharing insights extracted from it across multiple teams. This way, everyone in the...

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