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Prime Day 2023 winners: A data recap

1 min read
Blog_Prime_day_2023_winners

Amazon Prime Day 2023 was the biggest one yet in the retailer’s history. There were plenty of deals, and they were steeper in 2023 than in recent years. Bargain hunters showed up.

We tracked Prime Day activities and studied the data. Below are some highlights based on what we found.

For a more detailed analysis, download our free Category recaps:

Discount levels on Prime Day 2023

Winning brands on Prime Day 2023

U.S. Beauty & Personal Care on Amazon.com

Movers & Shakers_US BEAUTY_Prime Day 2023

Download the full Prime Day Pulse: Beauty & Personal Care, U.S. edition for a more detailed analysis.

U.K. Beauty on Amazon.co.uk

Blog_ Prime Day 2023 recap (6)

Movers & Shakers_UK BEAUTY_Prime Day 2023

 

U.S. Home & Kitchen on Amazon.com

Movers & Shakers_US HOME & KITCHEN_Prime Day 2023

Download the full Prime Day Pulse: Home & Kitchen, U.S. edition for a more detailed analysis.

U.K. Home & Kitchen on Amazon.co.uk

Blog_ Prime Day 2023 recap (7)

Movers & Shakers_UK HOME & KITCHEN_Prime Day 2023

 

U.S. Pet Supplies on Amazon.com

Movers & Shakers_US PET SUPPLIES_Prime Day 2023

Download the full Prime Day Pulse: Pet Supplies, U.S. edition for a more detailed analysis.

U.K. Pet Supplies on Amazon.co.uk

Blog_ Prime Day 2023 recap (8)

Movers & Shakers_UK PET SUPPLIES_Prime Day 2023

U.S. Toys & Games on Amazon.com

Movers & Shakers_US TOYS & GAMES_Prime Day 2023

Download the full Prime Day Pulse: Toys & Games, U.S. edition for a more detailed analysis.

Contact us to learn how to track your category, products and activations on Prime Day and other seasonal events.

Sandy Skrovan
Sandy Skrovan
Content Marketing Manager

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