Welcome to Ignite by eStore
Data Paralysis to Strategic Action: Why Platform Engagement Drives Results
Your digital shelf analytics investment only delivers value when your team actively uses the platform to drive strategic decisions. The brands achieving the strongest e-commerce performance share a common characteristic:...
Why Your Digital Shelf Needs Real Time Monitoring During Peak Trading
Real-Time Digital Shelf Monitoring: Your Competitive Edge for Peak Trading The speed of eCommerce means you need instant visibility into what's happening across your online retail channels. When peak trading periods like...
Why Amazon's Fight Against Fake Amazon Reviews Creates Better Consumer Intelligence for Your Brand
When Amazon launched customer reviews in 1995, many retailers thought it was commercial madness—giving customers a platform to criticise products on the very site selling them. Nearly three decades later, that "rash"...
What Really Drives Amazon Search Rankings: 10 Critical Success Factors
When customers can't find your products on Amazon, you lose sales to competitors who understand how search really works. Research shows that moving from the top of page two to the bottom of page one can deliver an 84% sales...
How E-Commerce Is Transforming Strategies: The End of Separate Brand and Trade Budgets
The lines between brand marketing and trade marketing are disappearing. If you're still treating them as separate functions with different budgets and metrics, you're missing massive opportunities to drive both awareness and...