Shazia Amin
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Recent posts by Shazia Amin
+26% increase in digital shelf search visibility
How a global domestic appliance brand used analytics to discover where and why product content was impeding visibility and conversion on Germany’s biggest e-retailers, and effect change to achieve a 22% increase in digital...
Prime Day Predictions
The seventh annual Amazon Prime Day is coming up this July 12 and 13, but there’s a slightly different glow on this year’s epic shopping holiday. While Prime Day 2021 saw supply chain pressures putting the biggest strain on...
UK Grocery Retailer Deep Dive: Sainsbury’s
Brand strategies for winning the digital shelf on the UK’s 2nd largest grocery retailer. In our latest deep dive of the UK “big four” grocers we look at Sainsbury’s, the second largest UK grocery by market share after Tesco....
30% Improvement in Digital Shelf Performance
How a global consumer goods company used analytics tools to improve efficiency and gain greater visibility of its e-commerce performance across its vast portfolio, achieving a 30% improvement in execution in just 3 months....
90% growth through digital shelf automation
How a top UK consumer electronics brand used digital shelf tools to regain 90% of its time for actions on its core KPIs and realize double digit sales growth in just 3 months. The challenge: 90% of time lost to manual tasks...
Tips for success on Amazon Prime Day -Shoptalk Europe 2022
What can brands do on Prime Day when they can’t afford to offer the depth of discounts their shoppers might expect? We got talking about it with The Retail Exchange podcast team at Shoptalk Europe 2022. Listen in at 27 mins...
How digital shelf analytics tools are helping beauty brands
Challenged by challenger brands? Master their game and reclaim your market share. Today’s challenger brands in the beauty category are agile, digital natives. Like the icons they aspire to be, these challengers have mastered...
UK Grocery Retailer Deep Dive: ASDA
How brands can win the digital shelf with the UK’s 3rd largest grocery retailer In our latest UK online grocery deep dive we take a look at Asda, the third largest online grocery retailer in the UK and one of the “big four”...
How brands can combat the growing demand for private label products
Private labels were once thought of as the “cheap” alternative to big-name brands, however the pandemic combined with inflation helped usher in a new era for private labels across both multichannel and pure play retailers...
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