ASDA Xpert represents a breakthrough in UK multichannel grocery retailing
For the first time, brands can access eCommerce-specific data directly from ASDA, enabling genuine eCategory Management at scale. This isn't scraped data or estimated metrics - this is authentic retailer intelligence that transforms how you understand and optimise your ASDA performance.
Finally, see what your ASDA team sees.
In The Press
The Challenge You Know Too Well
UK grocery brands have been flying blind online for too long. Sound familiar?
Online Share
"Our online market share is declining, but we can't pinpoint why". Traditional digital shelf analytics can only tell you what's visible from the outside.
SKU Performance
"Some SKUs perform brilliantly in-store but struggle on retail sites". Without retailer data, you're guessing at the reasons.
Product Benchmarking
"We need better category insights to have strategic conversations with retailers". Generic competitor analysis isn't enough for serious category discussions.
What Makes ASDA Xpert Different
Transform your relationship with ASDA through data-backed category discussions:
Category Performance Dashboards
Designed for joint business review
Benchmarking Insights
That inform range and merchandising decisions
Opportunity Identification
Based on shopper gaps and category potential
Joint Growth Planning
Supported by shared data and insights
