Digital Shelf Automation:How to Streamline eCommerce Channel Execution
In the e-commerce world, automation can go a long way to relieving pressure on already overburdened sales and brand teams. E-Commerce is task-intensive. Organizing listings. Creating, and managing rich content and...
Building Your Data‑Centric Strategy to Thrive in the eCommerce Channel
Data should be at the center of designing and evolving your e‑commerce channel strategy. The well-worn Benjamin Franklin adage about failing to plan being equivalent to ‘planning to fail’ may be overused, but that doesn’t...
Lukasz Stebelski to Present at the Online & Digital Grocery Summit
How to adapt, localize and manage global tactics and sales fundamentals to requirements of diverse markets. The inaugural Benelux Online & Digital Grocery Summit takes place at Andaz Amsterdam next month. The event will...
eCommerce Tool ecosystem: Integrated to Deliver end‑to‑end Performance
Seamless integration from e-commerce strategy, to content execution and performance measurement, is the Holy Grail for brands. Like any front-line brand role, the job of e-commerce director or manager is a lot easier to...
6 Data Points for Rich Content, and Ratings & Reviews Prioritisation
How to prioritize the creation of rich product content for your brand’s assortment, to maximize limited e-commerce resources. Brands with large product portfolios face many challenges when it comes to creating, managing,...
9 e‑Commerce Perfect Store Content Planning Tips
How to create, manage, maintain and distribute high quality product content for the online channel. I don’t need to tell you that the growth in online commerce has significantly increased the importance of content....
4 Valuable Learnings from the Online & Digital Grocery Summit UK 2019
Translating data into action, integration, content and getting started emerge as themes at the UK Digital Grocery Summit It was a pleasure to participate in the Online & Digital Grocery Summit London last week. A big thanks...
The 5 Step e‑Commerce Perfect Store Model for Product Manufacturers
eStoreMedia e-Commerce Perfect Store Model; a framework to enable brands to succeed in the fast-growing online channel. The growth of e-commerce has left product manufacturers and global brands struggling to deal with the...
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