Welcome to Ignite by eStore
Your eStore Platform Just Got Smarter: Four AI-Powered Features Now Available
Over 130 of you joined Filip Żok and Joanna Niewczas for a live walkthrough of the latest AI-powered capabilities in the eStore platform. If you missed the session or want a quick refresher, the highlights video above covers...
Why eCategory Management Is a Missed Opportunity in Online Grocery
The e-commerce industry has a habit of chasing the next thing. Over the past few years, the focus has shifted from getting the digital shelf basics right, to retail media, to AI and agentic search. Each wave brings a rush of...
ASDA Xpert: Case Studies Showing Quick Wins from Verified Retailer Data
In this video, Francis Nicholas (VP of Product) and Laura Luz (Commercial Manager) walk through five real examples of brands achieving measurable results through ASDA Xpert shortly after implementation. They share what we...
Digital Shelf Analytics for Beauty & Personal Care Brands 2026
The European beauty and personal care market is experiencing significant growth. European beauty retail sales reached €104 billion in 2024, with the UK alone generating £27.2 billion at 11% growth. Online channels now...
Content Benchmark: Competitive Intelligence for Your Digital Shelf Content
How does your product content compare to the competition? Now you can find out. Every week, I speak with brands who ask the same question: "Our content scores look good, but are they good enough?" Until now, eStore's content...
Digital Shelf Analytics for Home & DIY Brands 2025
The European Home & DIY market represents one of the most complex digital shelf environments for brand manufacturers. With the sector valued at €148 billion and online sales projected to reach €31 billion by 2027, brands...
Digital Shelf Analytics for Beverages and Alcohol Brands: Complete Guide 2025
The UK's £1.3 billion online alcohol market presents significant opportunities for brands willing to master its unique complexities. With the UK ranking as the world's third-largest alcohol ecommerce market after the US and...
Why Pharmaceutical and Healthcare Brands Need Specialised Digital Shelf Analytics
Some digital shelf analytics platforms treat your regulated OTC medicine the same as a packet of biscuits. That approach simply doesn't work for pharmaceutical and healthcare brands. Your buyers need to verify dosage...
Why Consumer Electronics Brands Need Specialised Digital Shelf Analytics
Some digital shelf analytics platforms treat your £800 gaming laptop the same as a £3 bottle of shampoo. That approach fails for electronics brands. Your buyers research across four websites before purchasing. They compare...