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Welcome to Ignite by eStore

Whether you're tracking our latest platform developments, diving into new feature releases, or exploring the strategic thinking that drives our industry, Ignite brings together everything that matters for your e-commerce success. 
eStoreBrands - eStoreBrands eStoreBrands
1 min

Webinar: Winning from the Start of the Shopper Journey

About This Webinar This session explores how consumer behaviour shifted during the pandemic and what this means for brands' search strategies. Our expert panel from L'Oreal, eStore Labs, Oracle Data Cloud, and eStore Media...

eStoreBrands - eStoreBrands eStoreBrands
2 min

Webinar: Ratings & Reviews: Engagement, Confidence and Driving Sales

About This Webinar This eStore Academy session examines how COVID-19 transformed consumer behaviour and created unprecedented opportunities for brands to harness ratings and reviews strategically. Our expert panel from...

eStoreBrands - eStoreBrands eStoreBrands
2 min

Webinar: Winning on Amazon - Get Ready for an Unprecedented Q4

About This Webinar This session brought together Amazon advertising expert Adam, Reckitt Benckiser's Head of AI and Automation Eric, and eStore Media's Lukasz to tackle the unprecedented challenges and opportunities of Q4...

eStoreBrands - eStoreBrands eStoreBrands
2 min

Webinar: Investing in our brands through tough economic times

About This Webinar This eStore Academy session brings together insights from LinkedIn's B2B Institute and innovation expert Monica to challenge conventional recession thinking. With COVID-19 creating unprecedented economic...

eStoreBrands - eStoreBrands eStoreBrands
2 min

Webinar: Gaining and retaining loyal customers on Amazon and Walmart

About This Webinar This eStore Academy session brings together insights from Coca-Cola's Global Customer Director for Walmart International, Bacardi's Marketing Director, and eStore Media's Global Strategy Lead to explore...

eStoreBrands - eStoreBrands eStoreBrands
2 min

Webinar: Building engagement and a great online shopping experience

About This Webinar This session brings together insights from LEGO Group, Tribe 47, and eStore Labs to explore how brands can create compelling product detail pages that deliver exceptional shopping experiences. Our expert...

eStoreBrands - eStoreBrands eStoreBrands
2 min

Webinar: Needles in Haystacks: Problems eCommerce Leaders Needs to Fix

About This Webinar This eStore Academy session brings together insights from Coty, Whirlpool, and eStore Media to tackle the complex challenge of identifying and prioritising e-commerce issues during unprecedented...

Robert Mann - Robert Mann Robert Mann
4 min

Rethinking Content Strategy: Why More Unique Isn't Always Better

Creating unique product descriptions for every SKU feels like the right approach. After all, Google rewards unique content, and distinctive product stories help brands differentiate in crowded categories. But what if this...

Luke Davies - Luke Davies Luke Davies
4 min

Strategic Category Positioning: Maximise Your Digital Shelf Visibility

Your product category placement determines whether customers find your products when they're ready to buy. Get this wrong, and you're essentially hiding your best products from potential customers who are actively searching...